About Us

About Us. Welcome to Gurley Leep Honda

Learn More About Us

At Gurley Leep Honda, we proudly serve Elkhart, South Bend, Mishawaka, Niles, and the surrounding Northwestern Indiana communities with a customer-first dealership experience. Whether you are shopping for a new Honda, exploring pre-owned options, visiting our finance team, or bringing your vehicle in for service and parts, our team is here to make every step simple, helpful, and stress-free. Visit us today at 2345 Cassopolis Street, Elkhart, IN 46514, and see how we continue to pursue Soichiro Honda's dream of making a safer and smarter world.

Founded in 1977 by Mike Leep Sr. and Van Gurley, the Gurley Leep Automotive Family began with a Buick dealership in South Bend, Indiana, built on a simple belief: treat people the right way and success will follow.

Today, as one of Michiana’s most recognized and respected automotive groups, that commitment remains at the heart of everything we do. As a family-owned business led by Mike Leep Jr. and James Leep, the Gurley Leep Automotive Family has grown to represent 20 automotive brands across 24 dealerships in five states, supported by more than 1,500 dedicated team members.

Our mission extends far beyond selling and servicing vehicles. We are committed to bettering the lives of our guests, our team members, and our communities. Whether we’re helping guests find the right vehicle, creating opportunities for team members to build meaningful careers, or investing in the communities we call home, we strive to make a positive impact every day.

For nearly five decades, generations of families have trusted us with their automotive needs. We are honored by that trust and remain committed to delivering exceptional experiences with warmth, professionalism, and genuine care.

Our Mission

We are a family-owned business committed to bettering the lives of our guests, our team members, and our communities.

Our Values

Our guests are the focus of everything we do. We always treat them warmly, with kindness and professionalism.

Team members are family. We are invested in their success by providing the tools, training, and opportunities to prosper.

We are driven to give in our communities. It’s the right thing to do.

Recognition

 

CARFAX Top-Rated Dealer

 

Gurley Leep Honda is proud to be recognized as a 2025 CARFAX Top-Rated Dealer, an award that honors dealerships delivering exceptional customer experiences backed by verified reviews and consistently high ratings. This distinction places us among a select group of dealers nationwide and reflects our ongoing commitment to providing outstanding service, transparency, and care for every customer we serve.

Audi CARFAX 2025 Top-Rated Dealer